I understand, and appreciate how Bertha feels. The crazed laughter trailing students who are taking her 'Art of Interview' masterclass. It was right after we told her that we do read her blog. She got so amused.

Because today, Wei Lie told me he read my blog. My reaction was almost similar.

It is that kind of satisfaction, that kind of disbelief when you know people read your blog. And it's this feeling that I have forgotten.

Writing for my audience- what it really means.

In Public Relations, you have to do it all the time. Knowing who your audience is, writing for them.
In Journalism too.

That's why I write. That's why I love to write. That's why I wanted so much to be a journalist.

I really loved the idea of writing simply to get the message across. It sounds so simple but it's so difficult.

Thank you Wei Lie, today you helped me remember the reason I love to write.

I'll try to do it regularly.